Make better sense of your data! Newly introduced is the ability to leverage existing data in new and improved ways using a "Split Data" feature. For example, customer name can now be split into FIRST and LAST name. In a similar manor this feature can be applied to a variety of data types including text, multi-line text, email, url, etc.
New and improved integration with Google Analytics allows you to seamlessly import your website data from Google Analytics into Portico Monitoring Platform, centralizing critical website performance measures with the rest of your business.
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It also allows you to create and import custom modules (modules that are created by combining data from selective dimensions and metrics), allowing marketing staff to slice and dice their site's data, analyze key metrics and make informed decisions to optimize their SEO/SEM campaigns.
Now available a suite of pre-build analytics tools for NBTS operators. Introducing five new dashboards to improve your sales and marketing performance. Include Overall Sales Performance, Campaign Effectiveness, Email Capture, and more.
Portico's Monitoring System (PMP) introduces dynamic "threshold" indicators. Until now, users could only set a static (constant) value as threshold. With this update, users can apply dynamic functions (value) such as Sum, Avg, Minimum, Maximum over the column in the reference axis or over a different column.
Industry veteran Dave Knoll joins the team. With over 20+ years of business analytics expertise, Mr. Knoll has joined the Portico team to help manage and direct our sales and delivery process. Dave not only brings a broad base of experience in the helping lead high-performing teams, his expertise optimizing business analytics tools for clients has extended across all sized organizations. Please join me in welcoming Dave Knoll to our team.
Portico's Monitoring Platform new integrates with industry leading Mail Chimp campaign management software and Zendesk cloud-bases service and sport products. If you have used or are interested in using these tools, contact your Portico Adviser for details.
Now available out of the box integration between Portico's Business Management Platform and Google Adwords. If you have questions contact your Portico Adviser for details about this new offering.